The Googlization of Everything

Most of us use Google’s “magic answer box” every day, but how much do we really understand about how it works? Find out more about the search engine’s history, culture, and algorithm – plus how these factors influence the information we consume on a nearly constant basis – in the library’s collection.

Check out books about Google, big data, and internet privacy after the jump!
 

Books about Google

Google: How Google works 

Eric Schmidt and Jonathan Rosenberg, 2014

Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg describe relearning management and business to thrive at Google.

In the plex: how Google thinks, works, and shapes our lives

Steven Levy, 2011 

The inside story of Google. 

Google 

Virginia A. Scot, 2011 

A history of the company, the lives of its founders, and the development of the search engine.

Planet Google: One company's audacious plan to organize everything we know 

Randall E. Stross, 2009

Based on interviews with Google CEOs and heads of businesses, this book track's the company's "ambitions and influence" including how it acquired YouTube.

The Googlization of everything (and why we should worry)

Siva. Vaidhyanathan, 2011

The ways we have embraced Google, growing resistance to its expansion, and red flags.

Books on Related Topics

• Data for the people: Howto make our post-privacy economy work for you, Andreas S. Weigend, 2017  

• The virtual self: How our digital lives are altering the world around us, Nora Young, 2012  

• Consent of the networked: The world-wide struggle for Internet freedom, Rebecca MacKinnon, 2013